 
Over 10 million Britons turn to their dermatologists for help with skin conditions each year. Dry, itchy skin is high on the list of complaints.
85 percent of older people suffer from dry, itchy or irritated skin.
People like hair stylists and many other professions, who come into contact with chemicals at work, are at risk. Hobbies like photography, gardening and quilting can cause serious skin problems.
|
 |
|
|
|
|
|
|
|
Conventional Lotions vs Dry Skin.
Reasons for Failure.
Every year hundreds of new chemicals, which act as skin irritants, are added to our environment . These irritants often strip the protective elements from our skin causing dry skin, eczema and other skin problems. These changes in our environment have brought about the need for a new type of skin care – a shielding lotion.
Shampoos, antibacterial soaps, cosmetics, fragrances, colorants and other irritants also often irritate and even penetrate the skin. These harsh chemicals and irritants strip away moisture and often lodge in the pores where they cause irritation and other more serious reactions.
Unfortunately, conventional lotions only perform one basic function - to replace natural moisture with artificial moisture. Many common household products and even soaps are absorbed directly into your skin, causing skin disorders or worse.
 A shielding lotion is far superior for treating dry, itchy skin because it bonds with the outer layer of the skin and replaces the protective barrier, keeping the irritants out and your own natural oils and moisture in,"
Dr. Peter Helton, board-certified dermatologist, Newport Beach, California.
"Shielding lotions don't wash or rub off," agrees Dr. Brian Zogg, board certified dermatologist, Albert Lea, Minnesota. "Because a shielding lotion stays on and protects the skin it’s a very effective treatment for the dry skin conditions we see here in the winter months."
"Your skin wasn't designed to deal with soap and the thousands of other everyday chemicals you come into contact with each day. Nearly everyone's skin is exposed to harmful chemicals on and off the job. That is why Shielding Lotions are so important. They help prevent exposure by bonding with and protecting the skin. A shielding lotion will not only add moisture to your skin, but also help stop the loss of your natural moisture", Dr. Helton.
"Shielding lotions are lotions that form a protective shield with the outer layer of skin and help keep out irritants and chemicals. They also allow the natural oils and moisture to remain in the skin so it can heal better. It is a big advantage that shielding lotions are light and go on without a greasy mess. Your skin needs help to keep out these moisture-robbing irritants. A fundamental difference between Shielding Lotions and traditional lotions are that Shielding Lotions enhance the skin's own natural protective abilities by turning the outer layer of skin into what could be described as a hydrating invisible shield making them many times more effective than mere protective lotions and moisturizing creams", Dr. Zogg.
|
Shielding lotion as a dry skin care product
"When your skin gets dry and itchy you know that the protective outer layer of skin has been stripped away. Most people need to use a shielding lotion like Gloves In A Bottle. In the winter they all get very dry skin. We recommend shielding lotion as a dry skin care treatment. We also recommend shielding lotions for anyone who is exposed to chemicals in their work environment. Your skin is exposed to irritants and chemicals almost every day, even in a normal household environment, so a shielding lotion can be useful to most people. And it won’t create the negative moisture message skin can get from conventional lotions. The artificial moisturizers in conventional creams and lotions can send a signal to the moisture producing parts of your skin that enough moisture is present. Your skin then makes less of the natural moisture needed to resolve a dry skin problem. With a shielding lotion you protect your own natural oils and moisture in the skin, so it heals faster", Dr. Zogg.
 "A conventional lotion is not formulated to protect dry skin like a shielding lotion does. Conventional lotions only add surface moisture to temporarily alleviate the dryness or itching. Shielding lotions stay on because they bond with the skin and protect it for long periods of time. With this protection in place your skin keeps its own moisture in and has a chance to use this natural moisture in the deep layers of the skin to heal itself", Dr. Lisa Benest, board certified dermatologist, Burbank, California.
One of the functions of the outer layer of skin is to act as a one way barrier, preventing irritants from coming in but still allowing it to breathe. Shielding lotions are an excellent dry skin care product because they restore the natural balance of the skin by helping prevent moisture robbing irritants from entering the skin while also reducing moisture loss but they do not prevent the skin from breathing. They often improve breathing because they help keep the skin pores free of outside irritants that are often too complex to be eliminated naturally.
|
|
|
|
